Brand identity
A brand is more than a logo. Colours, typefaces, layout, graphics and usage rules help turn your website, social media and printed materials into one consistent whole.
You write directly to the designer — no middlemen.
New businesses that need an identity; companies whose materials come in different styles; brands that want to renew their visual language.
Brand identity
We agree on the scope in advance, so you know what you’ll get and in what form.
We explore the nature of your business, target audience, competitors and visual preferences.
We define the agreed logo treatment, colour palette, typography and supporting graphic elements.
We show how the system works in the chosen channels: on the web, on a business card, in social media or presentations.
We describe the agreed usage rules and hand over the necessary files and templates.
Work process
01
The brief and a review of existing materials.
02
Confirming the visual direction.
03
Creating the identity and usage examples.
04
Revisions, guidelines and handover.
The company name, goals, target audience, existing materials, examples and information about the main places of use.
The exact content of the identity is agreed for each project. An extensive brand book, an unlimited number of templates, packaging, photography and printing are not automatically included in the service.
FAQ
A logo is a single mark; an identity creates a complete visual language and usage rules.
Yes, if it fits the new style and how it needs to be used.
We can add an agreed set of templates.
Yes, if it is part of the identity project scope.
Yes. An identity gives a good basis for future web design work.
I create a visual system that helps your business be recognisable across channels.
